One job per app
If a product needs a 40-page onboarding flow, it probably needs to be simpler. We keep the scope narrow on purpose.
The studio Independent, internet-based
Less software.
More thought.
Simply Stupid Apps designs, builds, and ships focused tools for everyday tasks. No bloated suites. No confusing dashboards. Just good software for real life.
How we work
A few rules
we keep.
Useful over impressive
We ship tools that fit the gaps between big, complicated suites — the small things people actually do every day.
Unreasonable care
Small software still deserves clear copy, thoughtful defaults, and a finish that feels considered end to end.
Beyond the shelf
We also help
teams ship.
Alongside our own apps, we work with thoughtful teams to turn complicated ideas into useful software. If you have something that should feel simpler, tell us.
See the product shelfHave a good one?